Boost appoints Hatch Communications for experiential campaign

Leeds-based events agency Hatch Communications has been appointed by energy drink brand Boost to oversee its social media and experiential activity.

Hatch Communications appointed by Boost
Hatch Communications appointed by Boost

Hatch aims to help Boost interact and engage with new and existing customers through the brand's 'Release the Boost' campaign. 

Francine Matthews, consumer marketing manager at Boost said: "We’re really looking forward to working alongside Hatch. The team presented some really compelling ideas and we believe Hatch’s expertise and experience will help us take our consumer engagement to the next level."

James Hickman, director at Hatch Communications, said: "We’re delighted to be working with the team at Boost and are excited to get underway with the activity. Boost and their creative agency, The Brand Nursery, have provided us with a really compelling platform from which to work from, with their ‘Release The Boost’ campaign. We feel it will lend itself perfectly to expanding the current brand fan engagement and we’re confident that our activity will resonate with both new and existing consumers."

Yesterday (7 December), agency Undercurrent announced the launch of its branded content venture The Drop. Also this week, Vivid Event Group announced new brand identity BE Vivid.

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