Beefeater Gin stages speakeasy experience

Chivas Brothers brand Beefeater London Dry is turning its distillery visitor centre in Kennington, London into a poetry-themed speakeasy.

Beefeater: London Tonic series of events
Beefeater: London Tonic series of events

Taking place on 19 November over two sessions and part of Beefeater London Dry's London Tonic series of cultural events, guests can try their hand at creating tailor-made 'literary' cocktails whilst listening to poet Joshua Idehen recite his own verse. They will also have the opportunity to take part in a mini-masterclass on how to read poetry aloud like a professional and combine the event with a tour of the south London distillery. 

Kasia Karpieszuk, manager at Beefeater London, said: "Despite making our iconic London Dry Gin since the early 1800s, the Beefeater distillery is one of London’s best-kept secrets. The London Tonic Series is set to change all that, shining a light on the amazing wealth of arts and culture we have at our fingertips here in London, and making our historic home – The Home of Gin – a destination for curious Londoners and gin lovers alike."

The London Tonic Series will consist of one event per month from November 2016 to June 2017, featuring the best of London’s arts and culture scene, from stand-up comedians to all-star mixologists. 

Beefeater hosted the global final of its fifth annual MIXLDN mixology competition at The Vinyl Factory in Soho earlier this year. The brand has also taken part in the Gin Bop appreciation event.

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