BECA reworks logo in bid to move forward

The British Exhibition Contractors Association (BECA) has revamped its logo as part of ongoing efforts to move the organisation forward in its 90th year.

The logo has retained its box shape but has a more youthful appearance.

BECA director Lynn Felton said: "From our first member survey it was clear that while everyone recognises the credibility and support of BECA it was time to modernise the organisation."

Felton added that the new corporate style was the first of many changes over the coming months.

As part of BECA's 90th anniversary celebrations the association is offering a 50% discount to companies that join as a full member.

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