Artists sleepover planned for Ibis Sleep Art

The work of eleven artists will go on display at London's Gallery Different as part of a brand experience created by Ibis Hotels.

Artists to sleep in gallery for Ibis Sleep Art
Artists to sleep in gallery for Ibis Sleep Art

The Ibis Sleep Art exhibition, which will launch on 24 November, will be headlined by Carne Griffiths. It will feature his work along with ten other artists, including Saroj Patel, The Krah, Alexis Marie Sera, Sequin Kay, Sian Storey, Rutie Borthwick, David Bray, Bettina Stuurman, Alicia Gradon and Jonathan Armour.

They have been briefed to create a piece of work for the week-long, pop-up exhibition inspired by sleep and creativity.

When the Ibis Sleep Art exhibition opens next Monday, it will be incomplete, as each artist has been asked to sleep in a ‘Sweet Bed’, created by Ibis, in the gallery. They will then each create a new piece of work inspired by that night’s sleep so that the exhibition can grow daily.

The Sleep Art exhibition was conceived by communications agency Mason Williams and Ibis Hotels, and curated with creative agency Beautiful Crime.

Griffiths said: "It’s inspiring to have been invited to participate in this exhibition and creative investigation into the effect that sleep plays in the artistic process. My own work looks to many of the early surrealist practices - the unconscious, the automatic method and of course the influence of dreams and dreaming on the creative process.

"I'm looking forward to seeing what the artists produce under these conditions and to making my own contribution to what I’m sure will be a truly innovative and exciting exhibition."

The hotel company’s Sleep Art exhibition is an extension of an app the brand has created, which turns the movements of people’s sleep into digital brush strokes.

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