Agencies: US equity firm invests in Gyro International

An undisclosed US private equity firm has invested £50m in Gyro International to help fund the agency's global growth and acquisitions.

The deal will allow Gyro to open international offices and to diversify its integrated services to include PR and data management.

Chief executive Gary Brine said: "By continuing to expand into sectors that offer growth in key geographical markets, we are able to offer a truly integrated, international offering."

Senior management at Gyro International will be unaffected by the investment.

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