Absolut and Uber to offer private jet experience

Four lucky Uber users and their plus-ones will be whisked-off on a private jet to a secret party hosted by vodka brand Absolut on Friday (19 August).

The private jet
The private jet

The competition is open to anyone over 25 years old with the Uber app living in London and forms part of Absolut's #AbsolutNights campaign, which shows the best nights happen out of the blue.

To enter participants have to use the promotional code ‘PRIVATEJET’ in their Uber app before Friday, to unlock a special view for London.

The winners will be picked up from central London and taken straight to the airport where a private jet will be waiting to whisk them away for 24 hours of "fun and spontaneity". A film crew will be on board to capture the action.

The experience will be hosted by TV and radio presenter Arielle Free and Absolut’s global ambassador and mixologist Rico Dynan, who will bring the fun by showing how the best nights happen out of the blue.

"I can’t wait to meet all of the lucky winners and begin our whirlwind 24 hours of #AbsolutNights fun. Rico and I will be joining forces to bring all of our winners together and encourage them to take that little extra leap that makes them open up to new experiences. We’re excited for them to find out what’s in store," said Free.

Jenny King of Absolut added: "With this #AbsolutNights trip we are looking to bring together and celebrate the very essence of what makes great nights – creating memories by connecting with others. We have planned a once in a lifetime 24 hours to inspire people to be spontaneous and live in the moment, whisking people off to a secret location on an #UberJet."

Uber delivered free ice lollies to customers in 17 cities across the UK last week, as part of its #UberIceCream campaign.

Absolut celebrated the launch of its limited edition bottle, Absolut Mix, with an event at London's Groucho Club in June.

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