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Mission launches Illusion Room for Cath Kidston

Mission launches Illusion Room for Cath Kidston

Retailer Cath Kidston has created an experiential space in its London 180 Piccadilly store to launch a new range of tote handbags.

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EMS secures fourth Student Finance Tour contract

Event Marketing Solutions (EMS), which provides roadshow exhibition trailers and vehicles for events, has been awarded the contract to...

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In pictures: Nintendo enlists BD Network for Lollibop activation

In pictures: Nintendo enlists BD Network for Lollibop activation

Electronics brand Nintendo brought a number of its well-known computer game characters to life last weekend (15-17 August) at family-friendly festival Lollibop at Hatfield House, Hertfordshire.

 
 
The Hoxton, Shoreditch opens pop-up hotel room in Boxpark

The Hoxton, Shoreditch opens pop-up hotel room in Boxpark

London hotel The Hoxton, Shoreditch, has collaborated with pop-up shopping mall Boxpark to produce an activation around a replica of one of its hotel rooms.

 
 
In pictures: Pom-Bear brings picnic zone to Lollibop festival

In pictures: Pom-Bear brings picnic zone to Lollibop festival

KP snack company Pom-Bear brought its teddy bear motif to life last weekend (15-17 August) with a family picnic zone at Lollibop festival, held at Hatfield House in Hertfordshire.

 
 
In pictures: Everybody Engage creates Rice Krispies Imagination Day

In pictures: Everybody Engage creates Rice Krispies Imagination Day

Experiential agency Everybody Engage was tasked with developing an activation for five families at London's Ripley's Believe It or Not! attraction on Monday (18 August) as part of a partnership between Magic FM and Kellogg's cereal brand Rice Krispie...

 
 
Hungry House to take over sound system at Notting Hill Carnival

Hungry House to take over sound system at Notting Hill Carnival

Online food ordering platform Hungry House is set to launch an experiential campaign at this year's Notting Hill Carnival, London, in celebration of the brand's sponsorship of the event's sound system.

 
 
In pictures: Pringles launches 'festival within a festival' at V

In pictures: Pringles launches 'festival within a festival' at V

Kellogg's-owned snack brand Pringles took its Party Tour to V Festival last weekend (16-17 August), at Hylands Park in Chelmsford.

 
 
Southbank Centre brings creative workshops to Lollibop

Southbank Centre brings creative workshops to Lollibop

London venue Southbank Centre created a new area at this year's Lollibop festival, which allowed younger festival-goers to explore their creative streaks.

 
 
In pictures: Müller Rice brings rapping bear to V festival

In pictures: Müller Rice brings rapping bear to V festival

Dessert company Müller Rice hosted a sampling activation at V Festival last weekend (16-17 August), featuring its mascot bear, Tasty B.

 
 


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